Life Liberty Pursuit Supply Company (LLP Supply Co.)  is a conscious cultural brand delivering inspired, original clothing and art that represents history of the past, present, and future and that brings new styles to streetwear classics. LLP believes in every person’s potential to create their own American Dream with positivity and hard work, and seeks to provide clothing representative of that daily hustle and pursuit.


Julian BigTwin Hoggard has observed his life every since elementary school to post graduate education and has came to the conclusion that "we as a people" are programmed to be robots and are so busy with our lives that "we as a people" don't even have time to think of what is our real passion and real dreams.  "We as a people" are programmed in grade school to go to college, work hard, and told "you will get a piece of the American Dream".  But what is the American Dream?  We must redefine ourselves and observe ourselves to this ideal, which in my opinion is to be "Happy" in this life.  I'm asking each and everyone of you to stop, think, and observe your life. If satisfied, keep going, if not, redefine yourself and follow your passion and dreams, 


Julian "Big Twin" Hoggard


LLP RUNNING MAN:  The running man is a symbol of pursuing your dreams/goals.  This is the symbol of hard-work and getting through your obstacles no matter what faces you.  The running man has a star as a head which represents everyone being a star.  The 7 point star that the running man is holding is a West African Adinkra symbol  name "NSOROMMA" that means guardianship; child of the heavens, a reminder that God is the father and watches over all people.  The 3 stars the running man is above represents Life, Liberty, Pursuit.  We have to remember as a people that we have to TRY to live a righteous Life, BE responsible for our Liberty, and in the process Pursue our dreams/goals.
LLP LADY LIBERTY: As you see the Lady Liberty has an American flag blind fold on which represents success is blind to color, race, gender, sex, etc.  As long as you are passionate about your dreams, pursuing your dreams, and following your dreams, you will be successful at obtaining and accomplishing your dreams, though it may be harder if you belong to some of  these demographics, depending on your dream, if you stick to your dreams, they will come true.

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